What is driving the digital-first approach of traditional, legacy brands? Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium.
News of all that's transpired on and off the football field
It was Soni Somarajan's biggest dream -- to see himself as a proud member of the Indian Armed Forces. When Life brutally shattered that dream, he wove a new one.
The author finds out if India's love affair with Old Monk has ended
'You need to polish your skills and be prepared to be an asset in the 'new normal' work environment.' 'Access MOOCs (massive open online courses) and keep your brain razor sharp, despite not having a job offer or having your job offer rescinded.'
Dispel all your myths about taking a course abroad.
'Everybody says 5G and communication is important.' 'Everybody says automation, robotics, human computing interfaces -- people and machines working together -- is the future.' 'Everybody agrees that cybersecurity is something that is here to stay.' 'Everybody agrees that synthetic biology is important.' 'Instead of outlining thinking about industries for tomorrow and the future, let the evolutionary pathway be built in a way that it promotes robust, creative, thinking.'
She quit her career in financial services to pursue her passion for writing.
Siddharth Chauhan, winner of the Satyajit Ray Award
Did you know that 3.2 million children worldwide are living with HIV?
News of all that's transpired on and off the football field
The India Bike Week in Goa was a celebration of the joy of biking
'While military acts such as the Uri surgical strikes are one option, cultural, economic and diplomatic isolation should also be part of the arsenal,' argues Sankrant Sanu.
Australian model Ilana Davies gets candid with Rediff.com's Tista Sengupta.
'What made him different was that he was not a banker at all by temperament.' 'He was a businessman, a typical lalaji at that.' 'He had to win at any cost.'
A lot of people only associate him with his music. And, obviously, he's a great musician. But Rahman, above all else, is a living example of spiritual equilibrium and intrinsic human goodness. A fascinating excerpt from Krishna Trilok's Notes Of A Dream: The Authorized Biography Of A R Rahman.
Why must Indians adjust their time-tested system because of what the West needs, asks Sanjeev Nayyar.
From memorising things to managing anger, these icons found the perfect way to overcome dyslexia.
'In the time I have been an Indiawallah, I have seen three US Presidential visits to India, nuclear sanctions, nuclear cooperation, a border conflict with Pakistan, the growth of IT services, a government losing a confidence vote, and so much more,' Rick Rossow, the new Wadhwani Chair in US-India Policy Studies tells Rediff.com's Aziz Haniffa.
'I was emotionally disturbed after hearing about foeticides and later Nirbhaya and felt that as successful women, we must raise our voice against these issues.' '#SheIsMe, an inspirational fashion showcase, was a personal tribute that proclaimed that despite their flaws and limitations, women are beautiful, magical and strong.'
Overseas education consultant NNS Chandra offers advice on how to pick the right international career.
Write your CV in such a manner that the employer looks past your break and hires you for who you are and the skill sets you possess.
How bridge keeps corporate India sharp and quick-witted.
Software employees can opt for company-run programmes, online courses, boot camps to upgrade skills.
This has spelt trouble for the mills. Most of them are unable to pay the farmers.
To inspire change and emerge as a leader, you need to have a higher sense of purpose and inspire teams to work for the larger good.
News of all that's transpired on and off the football field
'If you are not able to perform today, 10 years later, you won't have an excuse to explain why you didn't do it when you could.'
Nothing, according to Deepak Lal. He argues that the contemporary attempts to control immigration in the US and UK are not nativist.
Overseas education consultant NNS Chandra offers you advice on how to pick the right international education.
FIFA's Task Force for Women's Football has called for a target of 30 percent women's participation in the governing body's leading structures and top jobs, FIFA said on Thursday.
After being part of a Bollywood film and music video, former Australia cricketer Brett Lee is all set to become a full-time actor in an Indo-Australian romantic comedy, aptly titled 'UnIndian'.
Overseas education consultant NNS Chandra offers advice on how to pick the right international career
'Degrees get you into the room, it is the attitude that counts,' says adman Madhukar Kamath.
Privacy allows people a space where they can refuse to conform. And it is in that space where liberty flourishes.
FDI inflows into India were $34 billion in 2014, up 22%.
Conde Nast Traveller sorted through the wish lists of wildlife enthusiasts from around the world to collate this definitive guide. How many will you cross off?
One of the crucial features of the right to privacy judgment is the understanding that democracy is founded on pluralism and diversity, and pluralism and diversity begin in the mind, says Gautam Bhatia.
Overseas education consultant NNS Chandra shares advice on how to pick the right international education.
